My branding is a reflection of my love for art history and contemporary art. It is inspired by one of my favorite art movements, minimalism, particularly the light and space movement. My use of bold colors and three dimensional shapes is a nod to artist’s like Dan Flavin, James Turrell, Robert Irwin, and Donald Judd who used color in simple yet dynamic ways to delineate sculptural space. My brand identity is intended to be versatile; simultaneously young and fun, while also clean and sophisticated.

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